Do You Really Want To Grow? Scaling Through Trust...

A Team Built For Growth & Scale






As an entrepreneur, one of the biggest lessons I’ve learned is that I simply could not do everything myself. It’s easy to think that you are the only one that understands your business or that you are the only one that can make it actually successful, but is that really true? Are you the only one that has what it takes to grow and scale your business? Is success only possible if you control every aspect of the business? You may feel like you are putting the fate of your business in the hands of a complete stranger, but the reality is it truly takes a village to build a successful company. Stay with me as I share why the act of trust facilitates growth and scalability.  

It started with your idea…

Yes, your business started with your idea and your vision, but I am a firm believer that we naturally box ourselves in to what we envision. The benefit to having additional creatives around you, is the opportunity to gain perspective and expand one’s vision. Although we would like to think that we have thought of all use cases or prepared for all scenarios, having additional people on your team to provide real world perspective and experiences proves invaluable as you develop and expand your product offering. When you expand and scale your product offering, you open the opportunity to grow your market share and reach more consumers. So, building a team becomes critical to the equation.

Building a team requires trust…

The only way to build a team is to hire a team. The only way to hire a team is to let go of the idea that you are the only one that can get the job done. It requires you to give trust before it is earned. That’s right, the mindset I encourage entrepreneurs to have as they look to build a team is one that is focused on giving trust as opposed to making someone earn their trust. Gary Vaynerchuk said it best, “ ...eventually, you have to let them swing the bat.” Think about it. If everyone on your team comes in having to earn your trust, what becomes very clear is that you have a bunch of people on your team that you do not currently trust. When you are working with someone you do not trust, it’s easy for you to discount their opinion or second guess their ideas.  This fosters a work environment where your people second guess the value they bring to the overall vision of the organization and they become less motivated to speak up and share their ideas. Which means, you don’t grow past what only you can see.

What’s the risk of hiring the wrong person..

What is the risk of hiring the wrong person? Part of what makes a successful entrepreneur is the ability to lean on grit to make it past the difficult times. This means, that you are okay with potential issues that may arise if you get it wrong. Getting it wrong won’t stop you only redirect you. Which means,  you aren’t deterred by the loss but in the position to learn and grow from what arises. So, it’s okay to get it wrong when you become a person that sees what others would call failures as growth opportunities.

My rule of thumb…

So, what’s my rule of thumb when hiring talent? I always hire based on alignment. What does that mean? It means that I recognize that I have a better chance of getting it right and building the right team if I hire people that are aligned with my company’s mission, vision, and culture. I am a firm believer that you can train someone to do anything, but you cannot give them character, shared passion, or shared vision. They either have or it or not. So, one of my favorite interviewing questions is “Why would you want to come work here?” It’s a simple question, but sheds so much light on what is driving that person’s interest in your company.

Leveraging your team for growth and scalability…

Once you have the right team, it’s crucial to foster what many call an “open door policy.” I call this transparent leadership. As a founder, it is important for me to build a culture where my team can demonstrate leadership by being open and transparent about their ideas. Creating this type of “open door policy” increases the value of your team and expands the business through creativity and vision. It allows you to leverage your team’s strengths as you grow and scale the business. Growing a business is like growing a baby. It truly does take a village. If you are looking to grow and scale your business, it’s time to give trust and build a team that is passionate about the mission and vision of your company.

When is the last time you gave an employee your trust?

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